At Precision Ag, we're all about powering agricultural performance through technology.

OVER 15 years strong.

AUSTRALIA’s leading provider of variable rate farming solutions.

Established in Ballarat, Victoria, over 15 years ago, Precision Ag has developed into Australia’s largest independent soil sampling business and provider of variable rate farming solutions.

From its Ballarat base, the business has expanded to now operate in all mainland states and Tasmania providing services to the broadacre cropping, pasture, horticulture and viticulture sectors and carbon project managers.

The business has continued to invest in locally produced and international soil equipment and provides a national service to its customer base exceeding 3,500 customers.

In the past five years, Precision Ag in partnership with CeRDI and Food Agility, has developed a proprietary platform – Soli – to process data and provide prescription files in industry leading time.


Our people is what sets Precision Ag apart.

Our highly qualified team has a wealth of experience across all spheres of agriculture so they can transform data into valuable decision making services.

Diversity of experience gives us a depth of knowledge and capacity to understand the issues faced by many kinds of agribusiness. From small farming enterprises to the highest levels of industry, we deliver precision agriculture services suited to our customers’ individual needs.


Our extensive and modern fleet of soil sampling units are based throughout Australia, allowing us to provide prompt local service.

We use the latest technologies from Australia and around the world to ensure we are delivering the best product to our customers.

Our fleet includes:
  • 19 x UTV Bike sampling units for grid based sampling.
  • 10 x UTV/Ute/Trailer mounted sampling units for strategic and carbon sampling.
  • 6 x EM38 MkII units
  • 3 x Gamma Radiometrics units
  • 6 x Agleader Base Station and Rover units

Research and innovation

Research and Innovation (R&I) are at the core of Precision Ag’s product and services offering.

  • Precision Ag’s R&I team is led by Dr Kirsten Barlow, one of Australia’s leading soil scientists.
  • All of Precision Ag’s products are validated through rigorous research processes to ensure it delivers on the promise made to customers.
  • The team continues to assess new technologies to ensure growers can access the latest advances whilst ensuring their accuracy in the Australian farming landscape.
  • Precision Ag works closely with growers, agronomists, corporate farms, research institutions, peak farming bodies and other institutions to improve its existing products, develop and trial new products in relevant geographies and sectors.
  • Precision Ag has a history of more than 50 projects delivered with various commercial and research institutions including National Landcare, Meat and Livestock Australia, Birchip Cropping Group and SA Grains Industry Trust.
  • All of these projects are investigating various issues from sub-surface acidity to carbon and nutrient management.
  • The R&I team works closely with the sales and services team and customers to ensure they are given quality and independent advice to solve their issues.
  • The R&I team leads our product development work into new technologies to improve our soil sampling and laboratory processes.

PA Soil Sampling Footprint

We are Australia’s leading provider of variable rate farming solutions, helping agronomists and growers identify and address soil constraints.

Get in touch.

1800 773 247 email Enquire